The most successful marketers know the importance of staying in tune with the latest trends. Use Facebook to market your business if you want to get the most out of this wonderful platform. Keep reading to learn more about how to advertise on Facebook in an effective way.

You can quickly expand your viewers on Facebook by holding a competition. Reward them with prizes and incentives if they like your page. Be sure to follow through properly and actually give out the prizes, or your honesty will fall into question.

Always post a link to any new content on your site to your Facebook wall. If your company uses a blog, post a link and summary of each blog post to your Facebook page. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.

Make sure you talk to your fans regularly in order to find out what they want from your business. Take everything that is posted into consideration. Many businessmen that are successful have received great marketing ideas that work from the general public. Do not neglect your following, as they are the keys to your success.

Give away free items on your Facebook page. This free giveaway can be to get people to like the Facebook page for your business or to sign up for your newsletter or mobile marketing campaign. The cost is low and the returns are high.

When a person “likes” your page, reward them with a unique gift or special offer. You can garner lots of attention via “likes.” Send something free to a client if they go to your page and like it. It could be a sweepstakes of some kind or a free sample. If you give people something that they find useful, then they’ll have no problem becoming a follower of your page.

Give your audience a spot on where they can sign up to your Facebook page. If you give them a free product or coupon for liking your page, they will be more interested. Try holding sweepstakes and contests, or just have a place for them to sign up for something valuable.

Incorporate professional and engaging posts on your Facebook page. Although social media presents a casual platform, you and your business must always be presented professionally. Folks will have more respect for what you do if your tone stays professional.

Facebook is effective for almost any business. With such a huge audience available, your target audience can be reached. Use what you learned here and get the results you want.