Facebook is ready and waiting for your marketing efforts, so do not wait any longer. Do you want to improve your marketing strategy? Are you interested in getting advice that produces results? This article goes into the techniques for a successful marketing campaign using Facebook.

A great way to interact with your subscribers is to respond to their comments on your wall. Keep an eye on your all and any twitter messages that contain your company handle. Reply right away, particularly if the posting included a complaint or customer service request.

Link all of your content to your Facebook page. Link post summaries of blog entries from your site onto Facebook. Link your Twitter and Facebook pages to have your tweets posted on your page.

Utilize custom tabs. The tabs let you organize your page information to make it easier for customers to navigate. If you have a current promotion, make a special tab for that.

You need to have a unique Facebook page if you use it for marketing purposes. You can do this by making your page colorful or adding lots of photos to it. Pages with images are more attractive to your Facebook fans than just plain text.

Build a solid fan base on Facebook to succeed with your marketing. Don’t focus investing too much into promotions or marketing products until you have around 5,000 fans. After you hit that many people you should see your conversion rates start to rise.

Never neglect your existing base. A shocking number of people fight to get new likes instead of catering to their current fans. To maximize the impact of your Facebook marketing campaign, you have to maintain the respect of your audience. Doing so creates brand evangelists that will spread the word to others.

The custom audiences feature allows you to upload an existing email contacts for your customer base and target ads towards them. Your conversion rate will increase using this tactic and your campaign cost will lower, both of which are beneficial to you.

Nothing is guaranteed in marketing. What you can rely on is expert advice like that which you found in this article. Put these ideas into play, and you should find that your marketing goals are indeed achievable. Your company will do well if you do these things.