Posting coupons on Sundays is a great idea. Always put quotes in your posts. Many falsehoods, like the ones previously listed, are circulating the web, so how do you know how best to handle Facebook marketing? Read the article below and get a good understanding of what Facebook marketing is all about.

Hold Facebook contests. Provide fans with coupons or even a product when they share or Like your page. Be sure to follow through on any promises you make.

Be certain that your online content is linked from the Facebook page of your business. If you publish a blog, configure Facebook to automatically include a link and summary of your post. Your Twitter page and other pages can be linked straight to your Facebook account.

An excellent Facebook marketing tool is contests; therefore, you should utilize it. Give discounts or prizes to people who share or actively market your page. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.

Take advantage of Facebook ads and all they have to offer. Routine postings can only get you so far in terms of promotion. Purchased ads can make a huge difference. They generally do not cost a lot, and they can help you a lot.

In exchange for a “like”, give your visitor a reward. You can gain a large amount of attention quickly by the use of the “like” button. Try offering something exclusive and free to people for “liking” your page. It is something that you can give to everyone or offer a sweepstakes. They will click very fast if there is something free in return.

Off a sign up option as a part of your Facebook page to get your audience engaged. This will keep the interest of your audience for a longer period of time. Try holding sweepstakes and contests, or just have a place for them to sign up for something valuable.

Facebook Offers is a great tool for running contests or giving away free products through your website. Set up your offer and then turn change the status to “Promoted Post”. You may find yourself with new followers if its a great offer.

Consider creating a Facebook group for you company. Your group can be a place where you and your customers interact with each other. Also, you can use this as a platform for revealing deals. This is great for you to get to know your customers.

Ask for fan input. People love to feel important and knowledgeable. You can tap into this by having your community help you with some decisions. For example, if you blog, you can ask them what kind of posts would interest them.

With your new understanding of Facebook marketing, it will be possible to conduct sufficient research to conduct a winning campaign. The tips mentioned earlier should make your job a bit easier. Start creating strategies that are going to bring your business success.

If you want to only target current customers, use “custom audiences”. This will lower your marketing costs and increase the company profits in the long run.