People often spend downtime on Facebook. This is an area where you can market successfully, as well. Since there is a lot of traffic on Facebook, it is a great platform for a marketing campaign. This article shows how you can get great results with Facebook.

All content that you post online should be linked from the Facebook page. If you’re running a blog, for instance, it’s easy to set it so that links and summaries of your latest posts are automatically cross-posted to Facebook. Link up your Twitter account so that your Tweets appear on your Facebook wall, too.

Market your business and product on Facebook successfully by having a page that stands out from the crowd. This can be accomplished by making a brightly colored page or adding a great deal of pictures to it. These types of pages certainly do attract more attention.

Always post a link to any new content on your site to your Facebook wall. If you write a blog, make sure that new posts appear on Facebook. It’s also possible to rig it so that any time you post a tweet, it is immediately posted to your Facebook wall.

A fan base is a must before you begin marketing on Facebook. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. When you reach that goal, you get more followers from promotions.

Use care in selecting your updates. You can very quickly alienate your audience with poor content. Updates need to be entertaining, helpful, or educational. Try using Facebook Insights to see which updates are more successful than others so you can create similar content for the audience.

You can offer prizes for Facebook “likes”. These “likes” can bring new attention to the Facebook page. You can give away coupons for your product or maybe free samples. It could be a sweepstakes of some kind or a free sample. If they want the item you’re giving away, they won’t mind subscribing to your page.

You may want to try Facebook ads. Posting on your page only goes so far. When you want reach, Facebook ads are better. They generally do not cost a lot, and they can help you a lot.

While many people use Facebook as a means of playing games and sharing quotes, it is a great way to increase your business. Facebook is now going to be a very powerful strategy for you now that you have this information. The limits are endless if you use the knowledge you’ve gained.